Cross-Country Support for Hopecam.org

To hear former Hopecam user, Daniel, now 13 years old, recall his initial thoughts of being diagnosed with cancer, wondering how long he has to live, wondering whether he will ever see his friends again isn't a topic of which we expect a child to be conversent. And his mother, Donna, recalling how she worried about how to ". . . keep him whole" in the process. But these children and families are forever changed by this event.

Adjusting the Focus on Business use of Video in a 24/7 World–Videotaping Conferences, Presentations, and Instruction.

If your vision is a little blurry on how video and multimedia applies to your business or Web site and social media strategy, let me bring things into focus. First and foremost, research now consistently shows that over 50% of consumers begin their search for products or services online. In this new consumer world any …

Pawpro Chats-up OccupyDC

On Wednesday, before the rain and cold hit, I drove down to McPherson Square to talk to the residents of OccupyDC. I met Anthony and Annika. Anthony is from Maryland, and Annika made her way to DC from Denver, Colorado hoping to be a part of the Occupy Wall Street movement, but she's now pleased …

Athletic Recruitment Videos/Highlight/Scouting Reels: Not All Are Created Equal

Highlight Reel Sample Not all highlight footage is equally created.  Pawpro produces high quality video footage of athletic teams or individual athletes which may be used as a coaching tool, or to highlight team and personal skills/strengths.  Be aware, this is more than just generic game footage which most highlight and recruiting reel companies are …

Experience The American Odyssey Relay

What a fun project this has been for me.  Experience The American Odyssey Relay, a thirty-six hour, 200 mile relay race including exhausted runners, smelly vans, comical and authentic moments, but most of all, tons of fun along the way.  Teams run day and night through some of the most historic and scenic countryside in …

Heros on the Hill for Horton’s Kids

Online video appeals via e-mails and social media sources by charitable and non-profit organizations have a proven success rate.  Nearly all online searches involve a searcher watching videos.   There is also a proven success rate for harnessing the power of inbound marketing, that is being at the right place, online, at the right time--when …

Business Benefits of an Inbound Marketing Strategy Via Video, Blogging and Social Media.

The benefits of inbound marketing via blogs, social media, content publishing, and search engine optimization grows stronger with each passing year, and statistics now show it surpassing outbound marketing both in effectiveness and cost per lead.   A recent survey of 644 companies entitled, The State of Inbound Marketing, shows a shift in marketing budgets …

Pawpro Hears and Sees the Whos of Horton’s Kids

What's that sound? It's not coming from a dust speck, people! It's coming from the great efforts of Horton's Kids, a Capitol Hill based organization which provides tutoring and support to students and families of the lowest-performing schools of Ward 8 in Washington, DC. Pawpro Media will be producing a series of videos for this …

Pawpro pays a visit to Library of Congress Open House

Monday Pawpro took advantage of the biannual open house offered in the Main Reading Room of  The Library of Congress within the Thomas Jefferson Building just across the street from the U.S. Capitol.  What a great space surrounded by an ever-growing collection of print materials so vast it boggles the mind.  The Library of Congress …

Pawpro working with McEnearney Associates Realtors

Pawpro will be working with McEnearney Associates Realtors to produce promotional and inspirational video content for the company's Website.  The first will feature Executive Vice President, David Hawkins and the Alexandria office.  McEnearney plans to utilize video to keep it's brokers and clients informed about the Washington Area's fast-moving market tides. Pawpro has previously produced …